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I’m a UI/UX designer and leader with over 17 years of experience—and a deep passion for creating intuitive, meaningful digital experiences. At the heart of my work is a belief that great UX is invisible: it removes friction, anticipates user needs, and brings clarity to complex systems. I’m driven by a desire to design experiences that not only look great but feel effortless to use.

Throughout my career, I’ve had the opportunity to lead and collaborate on a wide range of UX initiatives, working closely with business stakeholders to align design solutions with strategic goals. I’ve partnered with cross-functional teams, including developers and product managers, to bring experiences to life—particularly in React-based web environments, where I've built design systems that are scalable, modular, and optimized for handoff.

While my background includes everything from branding and packaging to photography and print, my core focus today is digital product design—especially UX architecture, responsive UI design, and systems thinking.

Outside of work, I stay creatively inspired through painting, illustration, and fiber arts. I also love traveling, hiking, catching live music, and spending quality time with my family.

phone: 734.262.3230

email: ashleymariecrowley@gmail.com

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